Thomas Henry
Thomas Henry
A bold beverage identity translated into a responsive world of products, culture and social energy.
- Industry
- Beverage
- Discipline
- Digital brand experience
- Contribution
- Digital art direction · Experience design
01
The situation
The rebrand had attitude, but the digital experience needed to carry that energy across products, recipes, bars, social content and every screen size.
02
The move
The website becomes a living brand environment: dark, energetic and editorial, with product discovery and cultural content held together by one visual rhythm.
A strong identity should not decorate an interface. It should organize it.Next projectAOK Bonus App