Back to digital

Samsung

Samsung Product Testing

A digital program designed to turn product discovery into participation.

Industry
Technology
Discipline
Digital platform
Contribution
Digital direction · Platform experience
Samsung product testing program
01

The situation

The work called for digital platform that could feel native to technology while remaining unmistakably connected to the client.

02

The move

The response connects concept, visual system and execution as one idea—designed to stay coherent as the work moves across formats and moments.

A digital program designed to turn product discovery into participation.
Next projectLeica Rewind